Analytical Services

The experts at YieldWise help companies to transform activity-based data into meaningful, strategic, operational and tactical information. YieldWise experts help companies to reveal the intelligence contained in this information that allows companies to meet and exceed business needs.

The experts at YieldWise specialize in Nobel Prize winning science of choice modeling. Choice modeling is the most powerful process available for uncovering the various factors that influence the choices that customers make and how changes to these factors will result in different choices.

By utilizing Relational Bayesian Networks technology, a machine-learning technology which combines Bayesian machine learning with relational data models, YieldWise models website visitor behavior. YieldWise technology observes and learns about an individual's web site interactions and generates targeted real-time predictions and alerts for each customer, along with relevant product, content, and navigation recommendations. Together, these maximize revenue opportunities while enhancing and developing long-term customer relationships

YieldWise specializes also in information-driven customer relationship management. YieldWise can identify who companies' customers are, and develop unique solutions and strategies to better manage them throughout the entire customer life cycle.

YieldWise analytical services include also:
  • Data Analysis -- YieldWise can help companies make sense out of data using sophisticated patent-pending statistical methodologies. YieldWise offers unique risk and marketing solutions for many industries, including financial services, insurance, telecommunications and utilities.
  • Business Strategy -- YieldWise can provide the business knowledge needed to develop better strategies, improve product, and build better, more targeted models, increasing profitability through improved target marketing, customers acquisition and customers retention.
  • YieldWise builds high-quality customer data integration that allows companies to better target customers and find opportunity within existing databases.
  • YieldWise unique information technologies help to link all of companies disparate data sources to create a consolidated, accurate view of customers, empowering smarter, faster marketing and customer relationship decisions with better on-going return.

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